Headscape
Creating attractive, usable websites
NATS 
WWT 
client: wff
Headscape has carried out several projects for Apetito since 2004, of which the major interactive design project is Wiltshire Farm Foods. Wiltshire Farm Foods is the direct-to-consumer brand of Apetito, one of Europe's largest producers of ready meals.
The latest version of the site, launched in mid-2006, incorporates user-generated content including product ratings and comments.
What we did on this project:
- Usability testing
- We believe in keeping user testing lightweight and inexpensive. This enables us to test throughout the development process, not just at the end.
- Search engine optimisation
- A high online profile is important to WFF and we worked with them to ensure their site was as visible as possible.
- CMS and eCommerce development
- Behind the WFF lies a complex ecommerce system which integrates with a nation wide franchise system.
- Design
- The WFF brand is aimed at the over 50s market and we worked hard to ensure the design appealed to this group.
About headscape
The sites we build are accessible to the widest audience, easily updated, and designed to meet your business objectives. We provide design, application development and consultancy.
With 14 employees and a network of specialist freelancers we have the capacity to work on large web project. Clients include government bodies, educational institutions, charities, heritage & the commercial sector.
Accessibility focused
We believe that accessibility should be about more than meeting legal requirements. The presentation below suggests a better way of being accessible.
Our services
- User interface design
- Interfaces designed around user needs. Accessible & easy to use.
- Application development
- From database integration to online applications and ecommerce.
- Web consultancy
- Analysing your business, your objective & your online opportunities.
Boagworld podcast and blog
Boagworld is the most widely known and subscribed web design podcast. Hosted by Paul Boag and Marcus Lillington (founders of Headscape) it provides advice to those who run websites.
- Review: Woopra: When it comes to website statistics Google Analytics dominates most of our thinking. Ho..
- 116. Back: Returning with a new site. Jeff Croft talks about his view on web standards and we discover why the..
- Boagworld is back: On the 20th March I logged off . No podcast, no twitter, no facebook, no posting, no nothing. But n..
Headscape news
- Headscape's sister site boagworld has launched with an all new design. The boagworld site and accompanying podcast provides articles and advice on running your own website.
- We are excited to welcome Craig Rowe to the Headscape family. Craig enables us to further increase our development capacity.
- Paul will be speaking at IWMW on how to battle bureaucracy when running websites for large organisations.
- Paul Boag is speaking at Fuel, a new one-day conference for entrepreneurs and marketers.
Looking for somebody specific?
- Marcus Lillington (Business Development)
- 01252 843155
- Paul Boag (Creative Director)
- 07760 123 120
- Chris Scott (Managing Director)
- 01722 320596
- Charlie Allen (Operational Director)
- 01722 325618 / 02380 682431
- Pete Boston (Project Manager)
- 02380 601691 / 02380 682431
- Rob Borley (Project Manager)
- 02380 682431